Catalog Marketplace

Catalog Marketplace

Newsletter and Website

CATALOG Magazine is an established fashion & shopping publication based in Singapore. CATALOG magazine felt that a more direct approach was needed to showcase and create awareness about the independent brands which resulted in the creation of the e-commerce platform.

However, the organisation sensed a disconnect between the brands and the consumers as the e-commerce website acted a mere point-of-purchase. Hence, the newsletter was introduced to bridge the gap and to allow consumers to have a more currated shopping experience by giving them a better sensing of the brands involved.

The inspiration behind the design was to themed it more towards a newspaper with a plethora of graphics to give them an alternate experience of reading. A QR code was also embedded to give direct access to the e-commerce marketplace.

CATALOG Marketplace can be found here

Website and WebApp

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